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Browsing Vol. 8 (2013): Special Issue ALTEC: Research and Management at Firms by Subject "Value"

Browsing Vol. 8 (2013): Special Issue ALTEC: Research and Management at Firms by Subject "Value"

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  • Grise, Paulo; Zuniga Huertas, Melby Karina (Universidad Alberto Hurtado. Facultad de Economía y Negocios; 2013)
    Several tools of Information and Communication Technology (ICT) are being used nowadays to support customer relationship processes. Literature review shows that, in the selection and deployment of these tools, internal ...


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